Branding · Graphic Design · Logo Design · Marketing · Web Design
Savvy Ladies
Branding, graphic design and digital marketing for Savvy Ladies, a non-profit dedicated to empowering women through financial education.

Design brief
Client
Savvy Ladies is a non-profit organization dedicated to empowering women through financial education.
Project
A consistent, unified branding system for Savvy Ladies across logo, graphics and web.
Design system

Logo design


The previous logo did not represent the brand or its goal of providing financial literacy to women.

The new logo.
Branded illustrations
I created a set of branded illustrations representing the different kinds of Savvy Ladies women.



Using the illustrations, I designed a graphic for the Savvy Ladies financial helpline, used in web banners and digital ads.


